Simon is an experienced commercial Partner with a particular focus on the Technology and Sport sectors, where he leads the firm's offering, and is consistently recognised in these areas across the legal directories and beyond.

Simon specialises in advising clients (ranging from fast-growth start-ups to internationally listed companies, as well as governing bodies, Middle Eastern and African governments, major clubs, sponsors, intermediaries and athletes) on a range of transactional, IP and regulatory issues – including in particular, clients operating in the advertising, retail, property (including facilities management), healthcare and crypto industries.

He is widely seen as an expert in his field and consequently is often featured in the national and international press - including making appearances on Sky News, ITV and BBC, as well as being quoted across all of the major national news titles. Simon also recently co-authored the chapter on Financial Regulation in the leading Football Law textbook "Football and the Law" published by Bloomsbury Publishing.